Francoise was exposed to the world of fashion while she was studying her degree in Visual Communication Design. She became fascinated with how clothes have their own visual language and began to appreciate it as an art form. Francoise naturally graduated into the fashion industry and started her career as a stylist for an e-commerce company. From there Francoise worked for 4 years in the magazine industry as a stylist and creative director in fashion, decor & stills. As a stylist and director working at a Cape Town based publication it has enabled her to engage with creative solutions, working according to briefs and managing budgets. As a stylist it was her duty to ensure that she meets the visual expectations of the brief while maintaining healthy relationships with the clients and suppliers. Francoise sees herself as a stylist all-rounder, because no matter what you throw at her, how big or small, she is always up for the challenge and maintains a high standard in her work.